How’s this for some marketing? Warner Bros. announced today that The Dark Knight Rises fans will have a chance to see the Tumbler and Bat-Pod up close and personal as part of a coast-to-coast tour leading up to the July 20th release of The Dark Knight Rises. Here’s the press release:
BURBANK, Calif., May 10, 2012 — Fans who have been eagerly awaiting the July 20 release of Warner Bros. Pictures’ and Legendary Pictures’ “The Dark Knight Rises” will have an opportunity to get a firsthand look at the Tumbler and the Bat-Pod, which are rolling out on a coast-to-coast tour, sponsored by Mountain Dew and IMAX(R).
Both the Tumbler and the Bat-Pod have served as high-powered modes of transportation for Batman in Christopher Nolan’s earlier blockbusters–with the Tumbler first appearing in “Batman Begins,” and the Bat-Pod being introduced in “The Dark Knight.” They will both be featured in different ways in the hugely anticipated finale to the director’s Batman trilogy, “The Dark Knight Rises.”
For more information and a full list of cities, visit the tour’s official website and click the “TOUR DATES” button in the top right corner.
SOURCE: Tumbler Tour