It’s no secret that Marvel has been very successful in bringing their superheroes to life in a big way. Much of that can be credited to Marvel Studios President of Production Kevin Feige, whose movies have grossed over $8 billion worldwide. Other than Batman, Warner Bros. has struggled to make successful movies featuring their DC heroes. They could be on the right track with this summer’s Man of Steel, but there is still a lot of work to do if they hope to make their upcoming Justice League movie as successful as Marvel’s The Avengers. Collider chatted with Feige recently and asked what advice he’d give to Warner Bros. and DC about Justice League. Here’s what he had to say:
I don’t know. I’m sure they have smart people over there who have a plan and know what they’re doing. Man of Steel looks like it’s going to be awesome and obviously Dark Knight is awesome. I don’t know. It’s what I say all the time and have said over the years, which is, have confidence in the characters, believe in the source material, don’t be afraid to stay true to all of the elements of the characters no matter how seemingly silly or crazy they are. I don’t know, I think the Marvel characters have a bit of a leg up for all the reasons that Marvel fans are aware of in terms of the emotional complexity of the characters and the flawed nature of the characters. Those are obviously the elements we want to accentuate amongst all the action.
I think there have been a lot of great DC stories and there are a lot of great DC characters, and if they focus on those things the audience will be interested. It was a very unique model that we were lucky enough to be able to do – introducing each individual hero before introducing The Avengers. That, to me, is what was always interesting about The Avengers. The Avengers are not The Guardians of the Galaxy, are not The Dirty Dozen, where you spend a movie introducing each character and putting them together for the first time. The Avengers was cool because they were preexisting characters that teamed up for a big event. I think that’s why Justice League was cool, Justice League was first. That’s what they did first in comic form.
What do you think Warner Bros. needs to do in order to make Justice League a success? Leave your ideas in the comments below.